Image: Tiffany Davey, 2025 WA Rural Ambassador
The Royal Agricultural Society of Western Australia (RASWA) is proud to announce Tiffany Davey from WA town Goomalling as the 2025 WA Rural Ambassador, recognising her community involvement and advocacy for ag education.
The prestigious title was awarded at the WA Rural Ambassador Dinner, held during the Perth Royal Show at Claremont Showground on 28 September. The event was attended by distinguished guests including the Govenor His Excellency the Honourable Chris Dawson AC APM and his wife Darrilyn Dawson, as well as last year’s WA Rural Ambassador winner Thea Walker, and National Rural Ambassador winner Grace Collins from NSW.
Tiffany was selected from a strong field of finalists representing six regions across the state: Coastal, Eastern, Mid-West, Central, Great Southern, and Southwest – and will go on to represent Western Australia at the National Rural Ambassador Final in 2026 at the Ekka, Queensland Royal Show.
Tiffany is a strong advocate for the agricultural industry and has devoted her professional life to regional Western Australia, both through her work in her pastured-raised business Berekee Eggs and in the exhibition poultry space. In her spare time, Tiffany volunteers in her local Country Women’s Association (CWA) and ANZAC Committee and is also a member of Young Livestock Exporters Network (YLEN) and AgVocateWA.
The Rural Ambassador Award is one of the highest honours for young leaders in rural and regional Australia. Open to individuals aged 20–30, it celebrates those passionate about their communities and committed to shaping the future of agriculture. The initiative aims to identify, support, and celebrate young leaders in rural and regional Australia. It encourages those actively involved in agriculture, agribusiness, or rural development to step forward as advocates and representatives of rural life.
The State program is coordinated by RASWA and supported nationally by Agricultural Shows Australia (ASA), shining a spotlight on the diversity, talent, and leadership emerging in rural industries.
The runner-up for the 2025 program was Nell Eastough from Yuna, recognised for her work in raising awareness for agricultural community volunteering and stewarding work in the Exhibition Hall at the Chapman Valley Agricultural Society.
Tiffany Davey, winner of the WA Rural Ambassador Award 2025 said, “The Show movement has a rich history dating back hundreds of years. At its heart, it’s always been about celebrating agriculture – and today it’s also a place to bring people together.
We have people who are curious where their food and fibre come from, and a growing interest in how things are made and grown. Shows provide a unique platform to connect the public directly with the industry – to have real conversations, ask questions and share stories. Because, if we leave a gap in that information, it will be filled – and too often, it’s not by the people who live and breathe it every day.
Programs like the Rural Ambassador are more than just leadership opportunities – they are platforms that help young people in regional communities build the skills and the confidence to step into rooms where decisions are made. They provide a voice for rural and regional Australia, and ensure the needs, challenges and aspirations of our communities are genuinely heard and represented.”
The awards not only celebrated the winner and runner-up but also acknowledged the exceptional calibre of all finalists:
Central, Northam: Tiffany Davey (Winner)
Mid-West, Yuna: Nell Eastough (Runner-up)
Coastal, Gidgegannup: Jasmin Hanlon
Southwest, Brunswick: Amanda Cavenagh
Great Southern: Darcey Ward
Gascoyne: Sonia Leca
The announcement followed a comprehensive judging process and an engaging weekend of networking, leadership workshops, and interviews – culminating in the official presentation at the Perth Royal Show.
Over the next 12 months, the 2025 Rural Ambassador will represent RASWA at regional events, support youth engagement in agriculture, and attend RASWA Council meetings as an observer. They will also serve as an honorary member of the RASWA NextGen Committee, contributing to initiatives like the Young Farmer Challenges and youth networking programs.
Many past recipients of the Rural Ambassador title have continued to make significant contributions to the agricultural sector. Thea Walker, the 2024 State winner, was recently named Runner-Up at the National Finals held in Adelaide. Other notable alumni include Reece Jerrett (WA Rural Ambassador 2022, National Winner 2023) and Lauren Patane (2023), who have since become elected Councillors at the Royal Agricultural Society of WA.
Thea Walker, winner of the Rural Ambassador award in 2024 said: “Being last year’s Rural Ambassador was such an honour. It’s given me so many amazing opportunities and helped me grow professionally in ways I never expected. I used to attend ag shows just for the fun of it, but now I get to see the incredible work that happens behind the scenes.
This experience has given me the confidence to put myself out there – since winning the award last year, I am now involved in five different ag committees, some of which are at the national level.
I’d encourage this winner to embrace every moment and opportunity that comes with winning the award. There are so many opportunities if you’re willing to jump in and say yes. And to those who didn’t take home the title – you’re all incredibly talented, and I wish you the very best on your journey.”
The 2025 Rural Ambassador Program is proudly supported by Lilydale Free Range Chicken and Rendezvous Hotel Perth.
For more information about the WA Rural Ambassador Program, or to learn more about the 2025 finalists and their projects, please visit: https://www.perthroyalshow.com.au/competitions/rural-ambassador/
